ART DIRECTION | STYLE GUIDE
Celebrate Life
Revitalized the branded design and overall look for a multi-city event
Improved marketing tools based off of the existing registered logo
Worked on the project start to finish, closely with another designer and the program director
Email design, social media, fliers, pull-up banners, apparel graphics, etc.
Flyer and postcard
Pull-up banners
Email templates
Apparel design
Style Guide
Using client feedback and the previous style guide as a base, the new guide emphasized seamless integration with the parent brand and clarified graphic elements unique to the event’s lively look.
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Cancer Fighters
Cancer support community at City of Hope — BRANDING, STYLE GUIDE
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Enhance Your Wellness
Wellness program and campaign at City of Hope — BRANDING, STYLE GUIDE
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Spirit of Life Gala (Fellowes Brands)
Philanthropy event, presenting sponsor Fellowes Brands — ART DIRECTION, PRODUCTION
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Reading Rainbow
Children’s education platform (renamed Skybrary) — WEB DESIGN, PRINT DESIGN, ICONS
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Rawnola
Granola bar by Earthling Organics — ART DIRECTION, PACKAGING
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City of Hope
Nonprofit cancer hospital and research institute — BRANDING, PROJECT MANAGEMENT
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Children's Cancer Center
Pediatrics department at City of Hope — BRANDING, ART DIRECTION
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Celebrate Life
Multi-city event by City of Hope — ART DIRECTION, STYLE GUIDE
